Luxury cars have been around for a while. The trend started in the 80s and continues to get better. With competitors like Mercedes-Benz, Rolls Royce, and BMW competing toe to toe, one can only imagine what the future holds. However, one thing that is common amongst luxury cars is they are quite expensive, and why not?
It takes months if not days to complete a single order and the amount of time and effort it goes into creating such cars is unimaginable. So let’s take a look into the world of luxury cars and see what makes them worth hundreds of thousands of dollars or even millions in some cases.
Uniqueness and Rarity
When it comes to luxury cars, the German, Italian, and American luxury cars are considered the best. While the Germans have the likes of Mercedes-Benz and BMW, the Italians have Ferrari and the Americans have Volvo and many other prominent brands. Although these manufacturers differentiate from one another based on features and many other factors but when it comes to luxury cars, there is no compromise.
For instance, the Mercedes S-Class and BMW 7 series have always been the biggest competitors. Each year, both manufacturers come with updated versions that offer top-notch luxury and design features. However, these things do come at a price, and that too, an expensive price. The Mercedes S-Class and BMW 7-series are worth hundreds of thousands of dollars, which makes it unique, rare, and limited to only a few people.
The same is the case with the British manufacturer Rolls-Royce. Not everyone, even someone who owns an S-Class can own a Rolls-Royce. These vehicles are twice or sometimes thrice the times expensive. The type of features and built quality is so expensive that a car like Rolls-Royce is owned by only a few amongst thousands. Therefore, the more unique and rare the car is, the more expensive it will be, especially in the case of luxury vehicles.
Considering the amount of money you are paying for a car like Rolls-Royce, a buyer wouldn’t want anything else. And plus, most manufacturers allow customers to opt for additional features and custom modifications. Even though it increases the overall price of the vehicle but makes them more unique and rare.
In addition to being unique, the built quality has a huge role to play in determining the actual worth of a luxury vehicle. Take British luxury cars for example. There was a time when it took a year for a Rolls-Royce to be built.
However, today due to the advancement in technology, the overall production time has reduced but it still takes around 6-8 months for the vehicle to be completed. The reason is that such manufacturers put a lot of focus and energy into ensuring that their vehicle offers the best luxury there is.
There is a reason that Rolls-Royce carries the badge of the smoothest vehicle in the world. From the seats to the control knobs, everything is expensive and high-quality. Even the spirit of ecstasy monogram of a Rolls-Royce costs around $17,000. And despite the fact that these manufacturers utilize the latest equipment but in some cases, humans are preferred over machines for final touches.
For example, the famous pinstripes on all Rolls-Royce’s are still painted by hand. Only one pair of hands has been painting the pinstripes on all Rolls-Royce cars for the last 17 years. Much has been talked about the British and Germans but if you have ever come across Italian luxury and supercars, you will know that they take things up a notch.
Manufacturers like Ferrari, McLaren, and Lamborghini are the biggest names when it comes to introducing the highest quality fibers for interiors that are made to withstand extreme performances while ensuring that the driver feels at ease. The engineering team puts special focus even on the seats not only to make the vehicle feel luxurious but practical as well.
This is why Alcantara leather is the most preferred choice for major luxury brands. It takes years for luxury car manufacturers to research and experiment with different materials to make sure that the quality offered is second to none. And, when you have someone putting so much focus into built quality every year, the vehicle is bound to be expensive.
Believe it or not, an oil change on a Bugatti costs somewhere around $30,000. You can buy a Honda Civic with that money but that is not the point. When you are buying a vehicle that is unique and rare, you would only want professionals working on it. And that is exactly the case with luxury cars.
Spending millions on a luxury car brings you 24/7 aftermarket service at your doorstep. You do not have to worry about amateurs working on your car causing scratches or other damages. Manufacturers like Bugatti, Ferrari, and Mercedes, etc. deal with each vehicle individually with the best standards and practices in place.
Research and Experiments
There was a time when luxury vehicles featured leather and other simple electronic features. However, today the game is entirely different. Manufacturers like Mercedes and BMW put a lot of research and conduct experiments relates to comfort, safety, and drivability. This is supposed to increase the price of the vehicle each year when newer models are introduced.
For instance, the S-Class of the 90s era and the one we see today have a huge price difference. The reason is that the 2021 S-Class has a lot more advanced features than the old one. Apart from having leather seats, you have numerous safety features, driving modes, and functions that make the driving experience a lot more exciting.
Toyota and Porsche are other great examples of the best electric luxury cars available out there today. While Porsche has gone fully electric with its Taycan, Toyota is still in the Hybrid phase. However, both manufacturers have done a splendid job in offering efficient, reliable, luxurious, and performance-based vehicles. The primary reason behind the success is research and experiments.
At a point in time, Toyota was known to spend more money than Ferrari even though its cars are far cheaper. But since the company boasts of reliability and durability, it has to live up to its name. And the same follows for British luxury cars and others that specialize in comfort, luxury, and prestige.
Finally, it comes down to the engine. Not only do luxury cars feel luxurious from the inside but they are designed to be luxurious at the heart as well. In simple words, luxury cars are equipped with hand-made engines that contribute a fair share to the mammoth price.
Since luxury cars tend to be heavier as compared to regular vehicles, the engines need to be strong and powerful yet smooth. This is why makers like Rolls-Royce use special materials to make the engines as lightweight as possible without having to disturb the driver everytime the pedal is pushed.
Each year, top manufacturers introduce newer vehicles with advanced features and technology, setting the bar high for others. This makes luxury vehicles attractive and appealing on one hand but limited and unique on the other. And with designing and engineering teams working round the clock to offer the best, luxury cars are bound to be worth the money.